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BaoActive Packaging design
The parent company Ecoproduct owns the BaoActive brand, a superfood powder product. The aim of the project was to develop labels for two new blend varieties of the Baobab Superfruit product and design 2 Doypack designs for the new blends: Baobab & Moringa; Baobab & Hibiscus.
Scope: Illustration - Packaging design
THE CHALLENGE
The creative opportunity presented itself to create labels that succesfully capture the nature of both Hibiscus and moringa along side the baobab within their respective blends.
The Hisbiscuss with its warm delicate visual properties, and the moringa it's distinctive oval leaf shapes and freshness. Several design options were created before landing on the final design.
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